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Social Media Marketing

Explore the world of social media marketing. From content calendars to targeted ads, learn how to plan, execute, and optimize campaigns that align with customer journeys and brand objectives.

  • Course
  • Beginner
  • 12 hours
  • Updated: Aug 18, 2025

Subscription · Monthly

  • Cancel Anytime
  • Unlimited access to hundreds of top-rated courses
  • Hands-on projects with expert feedback
  • Personalized career coaching and interview prep
  • Program Certificates

Skills you'll learn

12 skills

  • Social media advertising
  • Content calendars
  • Social media marketing platforms
  • Social media content
  • Digital marketing campaign evaluation

Prerequisites

2 prerequisites

Prior to enrolling, you should have the following knowledge:

  • A/B testing
  • Marketing fundamentals

You will also need to be able to communicate fluently and professionally in written and spoken English.

Course Outline

  • 7 lessons
  • 1 project

Program Instructors

1 instructor

Unlike typical professors, our instructors come from Fortune 500 and Global 2000 companies and have demonstrated leadership and expertise in their professions:

Erica Reid

Digital Marketing Manager

Erica Reid

Digital Marketing Manager

Subscription · Monthly

  • Cancel Anytime
  • Unlimited access to hundreds of top-rated courses
  • Hands-on projects with expert feedback
  • Personalized career coaching and interview prep
  • Program Certificates

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Company

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